“Crubik”, il cornetto-cubo che fa impazzire Torino 🥐

"Crubik", the cube-shaped croissant driving Turin crazy

Il fenomeno social del momento, nel mondo del cibo, si chiama “Crubik”: è un cornetto a forma di cubo, ripieno di crema pasticcera alla vaniglia.

Crubik è un’idea geniale di un premiato chef, Matteo Baronetto. Il nome, ovviamente, è un omaggio al famosissimo cubo di Rubik.

Il cubo-cornetto sta andando a ruba, anche grazie al passaparola sui social. La gente fa la fila dall’alba per riuscire ad assaggiare uno dei 150 pezzi giornalieri.

Vorreste assaggiarlo anche voi? Allora correte alla “Farmacia del cambio”, una rinomata pasticceria storica della città, aperta nel 1757.

Keywords

il cornetto 🥐: croissant – 牛角面包

il cubo: cube – 立方体

ripieno/a: filled – 填馅的

la crema pasticcera: pastry cream – 糕点奶油

andare a ruba: to sell like hotcakes – 畅销

il passaparola: word of mouth – 口碑传播

fare la fila: to stand in line – 排队

rinomato/a: renowned – 有名的

Grammar

Imperativo
Imperative mood

“Allora correte alla Farmacia del Cambio”
(Then hurry to “Farmacia del Cambio”)

The imperative in Italian can be used in various contexts, such as giving directions, making requests, giving orders, or suggesting actions.

It is a verb form that expresses a sense of urgency, authority, or encouragement. The imperative is typically used in the second person singular (tu), second person plural (voi), and first person plural (noi).

Let’s see some examples:

    • Mangia la tua cena. (Eat your dinner.)
    • Venite qui! (Come here!)
    • Studia per l’esame. (Study for the exam.)
    • Andiamo al cinema. (Let’s go to the cinema.)
    • Prendiamo una pausa. (Let’s take a break.)

 

It’s important to note that the subject pronouns (tu, voi, noi) are often omitted in the imperative form. For example, instead of saying “Tu mangia la tua cena,” you can simply say “Mangia la tua cena.”

Translation

The current social phenomenon in the world of food is called “Crubik”: it’s a croissant in the shape of a cube, filled with vanilla pastry cream.

Crubik is a brilliant idea by award-winning chef Matteo Baronetto. The name, of course, pays homage to the famous Rubik’s Cube.

The cube-shaped croissant is in high demand, thanks to word-of-mouth on social media. People line up early in the morning to get a taste of one of the 150 daily pieces.

Would you like to try it too? Then hurry to “Farmacia del Cambio,” a renowned historical pastry shop in the city, open since 1757.